Merchandise (e.g. bundle of t-shirts, hoodies, and caps) is a great tool for rewarding and engaging contributors in the space. Through the use of coupon codes, winners and partners can use the website to pick their merch and complete shipping requirements. As DAO contributors become increasingly important to the dYdX v4 decentralization vision, so too does a mechanism for rewarding these contributors. The merch program will continue to be a valuable mechanism by which to accomplish this.