Marketing
Grants Referral Program & Marketing
Description
The grant will be used to fund a Grants referral program to help scale and incentivize more applications to RFPs. The grantee will build out the full process and manage its growth while also working on additional marketing tools to continue promoting the program.
Purpose
The referral program is being built to help the Grants program maintain its momentum and scale as time goes on and existing RFPs are completed. We have seen some drop in application count and quality as Rounds persist, for which we hope incentivizing referrals of qualified applicants will provide a new pool of grantees.
Payment structure
25% upfront, 75% at completion
Impact & Metrics
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